right résumés branding

I had the opportunity to work with writer Jane Heifetz to launch her independent consultancy, Right Résumés. Right Résumés offers services and guidebooks with practical, actionable advice to help professionals reach their career goals. The design development was guided by these principles and the final design uses a font reminiscent of old typewriters combined with modern and whimsical illustration to provide the right balance of purposefulness and can-do attitude. This project included branding, a promotional brochure, and three guidebooks for professionals.